mass customisation of my feet
Whilst in Helsinki i could not resist going to the Left Foot Company and getting measured for a pair of shoes. This was definately the most pleasant shoe purchase i have ever made. Extremely friendly (not pushy) staff, quick but thorough service and in a location that seemed like someones living room. You simply put on some gridded socks, stand on a table, watch as a camera rotates around your feet and hey presto – a 3D map of your feet. Many thanks to Piia for emailing me the screen shot of my feet!
Mass customisation has been a driver of change that has been appearing in many of our future of retail workshops. Nice to actually have some real experience of this… This also reminds me of the SizeUK project and a product offering from Bodymetrics.
btw i ended up going for the 5th Ave’s with rubber sole…