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Sound Business – Julian Treasure

by djdunc. Average Reading Time: less than a minute.

The Economist report that retail at Glasgow airport increased by 10% when they tested a soundscape installation of generative music, birdsong and crashing waves. I recently heard an example of the generative birdsong at the Box at LSE (designed by DEGW) which was really impressive – would love to try this in our offices. Julian Treasures book on sound looks promising…

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